EP1 – Marketing in Optometry

EP1 – Marketing in Optometry

1 March 2019 | Featuring Damian Giulietti

We talk to Damian Giulietti, online strategist and his journey over the past 13 years in the digital marketing space within the eyecare sector. As more and more people have become dependent upon technology in the workplace, their personal time is equally being consumed by digital connectivity. Damian explains the thinking about the web and digital marketing in eyecare and how guidance of how to improve your business online.

Without digging too deeply the podcast touches on an approach to digital marketing, optimizing a website and setting goals to drive online traffic to patient bookings and consultations